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Master of Arts

in Tourism and Hospitality

Code

TH7000

Duration

2 years

Intakes

February | August

Overview

Make a global impact by mastering the skills and knowledge needed to lead in the ever-evolving tourism and hospitality industry. This programme combines academic study with practical experience, covering key areas such as tourism management, hospitality operations, sustainable development, marketing, and service excellence. Students gain a deep understanding of how to design exceptional guest experiences, manage international destinations, and respond to emerging industry trends. With a focus on innovation, cultural awareness, and strategic thinking, the programme prepares graduates to take on leadership roles in hotels, travel companies, event management, destination planning, and related sectors worldwide.

Contact Info

Office of Admission
Baarerstrasse 71, 6300 Zug, Switzerland
+41 76 702 23 97
Mon - Fri 8:00-18:00

Programme Structure

Year 1
Semester 1
Credits
ACC502
International Accounting
4
ECO601
Applied Economics
4
ICT501
Management Information Systems
4
MGT502
Leadership and Team Building
4
MGT699
Strategy Seminar
4
COM510
Communication Skills for Managers
4
HRM502
Human Resources Management
4
MGT510
Introduction to International Management
4
MGT601
International Business Strategy
4
OPS501
International Operations Management
4
INT701
4-6 months internships
15
Year 2
Semester 2
Credits
THM701
Strategic Management and Marketing
12
THM702
Destination Management
12
THM703
International Tourism Policy and Development
12
THM704
Digital Tourism and Hospitality
12
MGT705
Organisational Behaviour in International Contexts
12
MGT702
Globalisation and Corporate Governance
12
RES701
Research Methods for Healthcare Professionals
12
GER101
German I
6
Semester 3
Credits
GER201
German II
6
RES799
Research Project
30
Background

Open for Admission

2
0
2
5

View the full program syllabus as well as details on faculty, guest speakers and key learner benefits.

Apply to SIMS

Milestone

01 — You Apply

Fill out your application yourself. Our streamlined online application takes just 15 minutes — quick, simple, and secure.

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Milestone

02 — We Connect

Once your application is submitted, a SIMS admissions advisor will get in touch to guide you through the next steps and answer any questions.

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Milestone

03 — You Get Ready

After finalizing your admission details, you'll be ready to plan your schedule and start the first step toward an exciting academic journey.

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Are you ready to take the next step toward your future?